Blog web design

Business blog web design

Blog design services

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Blogging is a powerful form of content marketing that spreads the word about your business. But it’s also one of the most difficult things to get right. With so many blog features out there it can be overwhelming trying to figure out which one is right for your business, especially if you don’t have the time or skillset to create your own.

The solution is simple. Just use our professional blog design services and let us do all of the hard work for you! We’ll build an attractive, easy to navigate blog with all the blog features you need. Plus, it’ll have a unique look and feel that’ll get noticed.

Why blog?

Blogs are integral to any digital marketing strategy because they can help companies stand out from competitors by offering unique content. Look at any blogger homepage, of note and you’ll see how distinguishable their work is. 

Blogging can help you build your brand, drive traffic to your website and grow your business. A business blog can establish you as an industry expert, connect you with customers and prospects, and boost search engine optimization (SEO), which plays a vital role in finding your company online.

Many businesses use blogs to connect with customers and show off their expertise in their field. A blog can help establish a company’s voice and personality, and it can be used as a marketing tool to drive traffic to the company website. It can also help build relationships with customers by providing valuable information and insights that help them understand the business better.

Think of your business blog as an online journal or magazine that you can pack with industry news, reports, ideas, and everything people want to hear about your brand.

image of a cardboard space rocket with scrumpled up balls of paper as the jet exhaust on a blue background giving the impression that the rocket is being propelled upwards

Plus, you can add links to your products and services to encourage customers to buy.

And if all that isn’t impressive enough, when people read your phenomenal blog posts, they’ll share them to other websites and social media platforms, meaning more exposure for you.

Blog web design

Intelligent blog web design is crucial because blogs are not just articles. Instead, blogs are dynamic. A living, breathing piece of content that fosters communication with your audience. They’re a great tool to engage in discussions with prospective clients.

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The correct layout and features are essential for user experience. A menu located on the left side of the page allows effortless navigation, while a search bar helps people find precisely what they need. A subscription feature or email opt-in allows people to receive updates and you to capture valuable contact information. These are already warm leads that you know are interested in your services.

Your business blogs should also include media like images and videos that grab the reader’s attention and present information in an engaging format. When you’re investing in blog web design you want to make sure that people not only visit, but stay for as long as possible.

Why PagesThatConvert.com is your blogging solution

Blogs help you connect and generate leads, but you need professional blog design if you want it to convert.

If you’re not an expert at creating these specialist pages then hiring the right people can make all the difference in the world. This is where PagesThatConvert.com comes in. Not only will we create something that looks impressive, but we know how to make it behave for Google.

We’ll work with you every step of the way as we design your site so that it’s optimized for search engines, social media sharing and conversion rates. We also provide ongoing support services after launch so that if anything needs tweaking we’re just a message or email away!

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There are many blog web design companies out there, but only a few that offer the best services. If you’re not sure where to start, consider hiring PagesThatConvert.com. Because we specialize in designing blogs, we’ll do all the work while you reap all the benefits!

Personal blog web design

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A personal blog is precisely that. It’s maintained by an individual rather than a group or organization. You can use a personal blog to share your thoughts and experiences or news and information on specific topics.

There’s a plethora of personal blogs on the internet. Some personal bloggers write about a specific topic, such as travel, food, or fashion. Others choose to write about their own experiences, lives, and challenges they’ve faced. Some personal blogs are used as online journals, while others build a distinctive brand.

PagesThatConvert.com can broadcast your voice and help you communicate with your audience and followers to share your design inspirations, ideas, and concepts. With a customized blog post design, you can make your blog posts stand above the rest.

We have the expertise to design a unique look for your blog to keep you ahead of your competitors. We can also offer advice on search engine optimization (SEO) for your personal web design to help your audience find you. Plus, we’re experienced in making blogs that integrate seamlessly with social media applications, enabling you to share your posts effortlessly and gain those all-important views from a wider audience.

Your blog extends your personality, and PagesThatConvert.com can help you create a personal web design that reflects your quintessential style and interests. With our help, you can have a blog that looks great and delivers the information you want to share with the world. So if you’re thinking of starting a blog, or are unhappy with your current blog design, contact us today, and let’s get started on your exceptional personal web design and blog!

Blog web design – Frequently asked questions

 

What is a blog subscription?

A blog subscription is when you sign up to a blog to receive notifications every time a new post is published. This way, you can stay up-to-date on the latest news and topics from the bloggers you follow. There are a few different ways to subscribe to a blog. The most common is adding your email address to the blogger’s email subscription list via an email opt-in form.

Other ways to subscribe are signing up to RSS feeds, following the blog on social media, or bookmarking the blog so you can check it regularly.

No matter how you choose to subscribe, it’s a great way to stay up-to-date on your favorite bloggers’ latest posts. Plus, you can discover new blogs to follow.

What kind of hosting do I need for a personal blog?

It depends on how much traffic your blog sees each month. For new starter blogs, where the traffic is unlikely to be over 20,000 visits per month, then shared web hosting packages should be sufficient and affordable to get started.

Then as your audience and traffic increase to 20,000 100,000 visits per month, a move to VPS hosting would be beneficial.

Lastly, if your blog draws in over 100,000 visits per month, it would best suit a dedicated server environment for web hosting. At PagesThatConvert.com, we know blog web design and have a solution for every type of blog and all blog features.

Can I make money from advertising on a blog?

Yes, absolutely! Monetizing a blog is a great way to generate revenue, primarily if your blog draws in a lot of traffic. Leverage your blog web design!

Advertisers pay to put ads within the content of your posts to gain exposure to your audience. However, you need to be careful. Too many ads, and you may turn your regular visitors or subscribers away. It’s all about getting the balance right and not using ads that are too intrusive. 

The most popular types of ads are pay-per-click, or PPC, ads, where the advertisers pay you a fee each time one of your visitors clicks their ad. Alternatively, CPM ads where advertisers pay a cost per 1000 impressions. An impression is each time the ad or advertising banner is presented to a user or visitor. 

If you’re wondering how to monetize a blog, check out the Google Adsense network to start with these blog advertising methods. 

You can also monetize your blog with private advertising by placing a banner notifying people of available advertising opportunities somewhere in your post. 

If your blog sees a lot of traffic, it probably won’t be long before you’re approached by an advertiser wishing to lease that spot for their ad. This is a great way to offer private advertising at your rates and without the need for a middle man.

In addition, you may also consider offering sponsored links or affiliate links selling other companies’ products or services from within your blog articles.

PagesThatConvert.com is available to act as your blog advertising agency and help you get started.

How many words should a blog post contain?

Ahhh, that old chestnut. A contentious question with many varying answers depending on the SEO expert you speak to.

Some say 300 words as an absolute minimum. But more likely a lot more. Many experts say you should aim for 2000 words as a minimum in any given article. Sometimes articles can be 10 or 20 thousand words long. 

It depends on the topic and subjects you need to cover and your target audience.

We believe that an attractive, short article of 1000 or 2000 words covering the topic well with engaging copy and media is likely to perform far better than 20,000 boring words, stuffed with as many keywords as possible, that goes on and on, with no end in sight.

When writing an article, you should always aim to satisfy your users’ search intent and keep things on topic with valuable supporting materials, media, links to other pages, or external sources.

A lighthearted short blog on the nine most popular dog toys of the year would likely be a very different number of words and target audience to a detailed scientific study summary of a new and innovative medicine combating an emerging tropical disease, including medical citations and external reference materials.

How often should I blog?

The answer to this question is simple as often as you can. Keeping your blog up-to-date with fresh, engaging content is what keeps your visitors and clients coming back for more. A current blog with fresh content, inviting visitor comments and feedback is a living, breathing communication tool for your business, where your target audience can be heard and participate in the discussions.

Suppose you release new content every week, great, and if you can write every day, even better! But let’s be realistic. Unless you’re a full-time writer or journalist, you probably don’t have the time to write frequently. 

Many businesses have a blog because they see the advantages and benefits of doing so but don’t have the time to invest in the process. So, for those businesses, we usually suggest that a blog post per month is the bare minimum to ensure they remain current and relevant.

The other option, of course, is to hire an agency such as PagesThatConvert.com to write and design blogs more frequently.

How should I decide what topics to write about in my blog?

When choosing topics to write about, try to gear the blog piece towards topics that provide advice, opinion pieces, and tips relevant to your niche or industry type. Here are some tips:

  • Link to other blog posts or products or services pages within your business or organization. Use the blog piece as an opportunity to promote your stuff.
  • Choose a subject that genuinely interests you, is relevant to your business and your clients and market audience.
  • Know your audience and try to answer their questions or concerns in your posts. You can find inspiration in comments made on your previous blogs.
  • Keep the article relevant and avoid spinning off on tangents. Focus on the solutions you can offer. Set the objectives of the article before you start writing and stick to them. 

A final tip is to take inspiration from other blogs. It’s a common SEO practice to find a blog piece from a competitor that’s ranking well in the SERPs. Then write your post ensuring you do a better job with better content, instructional videos, helpful infographics, extensive lists, comparison tables, or cost calculators. 

Aim to be seen as the most valuable and credible source of information or authority on the topic, and this helps you beat the competing article for their prized position in the search results. 

Google rewards sites when their users stick around on pages for longer or interact more in the discussions via comments at the bottom of the page. Once your better quality article is published and live, you can then attempt to get backlinks linking to the competitor’s article to also link to yours. This extremely effective practice is referred to as the ‘skyscraper technique.’

Ask about our blog design services. At PagesThatConvert.com, we know blogging!

Can we hire you to write a blog for us regularly?

Yes, of course. We know what kind of copy sells and what keeps audiences engaged. As an agency, we can either do the work in-house or find an expert copywriter in your field.

We can also look at keyword trends, discuss valuable topics, and your ranking potential.

Contact us to discuss your ideas or requirements and see how we can help.